CONCEPT A · CASINO RESORTS · v7 (walkthrough form)
Guest engagement for casino resorts

One guest. Every outlet. One personalized wallet.

Your gaming floor, hotel, restaurants, lounges and showroom all serve the same guest, rarely with one voice. Wallet gives every guest a single mobile surface that knows their play, stays, spend and comps across the whole property. Skinned entirely in your brand.

1 tap to open, no app install
1 code to verify, no login
1 guest view across every profit center
Shown in your brand →
Welcome back, Marcus
Sapphire Member · Tier 3
Reward points18,420
$75 steakhouse comp
From your host · tap to redeem
Free play: $25
Dynamic voucher
02:14:58
Tonight at MERIDIAN: live jazz, 9pm →
Built for the people who run the property Gaming & GMs Marketing directors Technology directors F&B managers Entertainment directors
The fragmentation tax

A resort guest has one experience. Your stack tells them otherwise.

Email through one vendor, SMS through another, comps in a third. Player development can't see what marketing sent, and the steakhouse has no idea the guest just booked two nights in a suite. Every disconnected touch is a missed reason to return.

The fragmented stack

  • Blast messages that ignore last night's play
  • Comps decided manually, delivered on paper
  • No unified guest view across outlets
  • Offers blind to real-time behavior
  • A separate app no guest wants to download
  • With Wallet

  • Offers that react to play, stays and spend
  • Dynamic vouchers that fill any slow outlet
  • One guest view across every profit center
  • Comps, points and tier visible to the guest instantly
  • No app: a text, a tap, and they're in
  • The four-stage guest journey

    Watch a guest become a regular.

    Wallet is built around four stages of the guest lifecycle, each with its own tools and signature color. Tap through them and watch the same wallet transform from an anonymous floor visitor into a rewarded club member.

    Welcome
    Reward points18,420
    $75 steakhouse comp
    From your host · tap to redeem
    🔒
    Free play: $25
    Dynamic voucher
    02:14:58
    🔒
    Verifying your number
    ✓ Verified
    The same four-stage system organizes the guest's wallet, your dashboard, and every report, so the model the guest experiences is the model you manage.
    Zero friction

    No download. No login. Just their wallet.

    1

    Scan, tap, or text

    A QR on the slot, a link at check-in, a message from their host, any path opens the wallet.

    2

    One SMS code

    A single verification text. No email, no password, no account to create. The phone number is the identity.

    3

    A wallet built for them

    Their comps, points, tier, tickets and offers, every element unique to that one guest.

    The two things that kill floor conversion: an app install and a new login.

    Wallet removes both. An offer opened in seconds is the difference between one seen and one ignored.

    Your brand, not ours

    Watch your wallet become your wallet.

    Casino resorts protect their identity above almost everything, so the wallet is yours end to end. Set your colors, logo and header, run it on your own domain, and watch every change preview live as you make it.

    Your logomeridian-resort.svg
    Background color
    Accent color
    Custom domainwallet.meridian.com
    Age gate (21+)Enabled
    Apple & Google Wallet passesEnabled
    •
    Full visual control. Logo, header image, background and accent colors, and a custom welcome, no Wallet branding in sight.
    •
    Your own domain. White-label the wallet onto your property's URL instead of a shared one.
    •
    Show only what fits. Toggle each feature on or off per stage, so the menu matches how your property actually operates.
    •
    Live preview. Every change renders on the wallet instantly: no save, no guesswork, no developer.
    Nothing disappears into a blast

    See every offer flow from send to redemption.

    Each campaign is tracked as a living funnel (delivered, viewed, redeemed, and the revenue it returned) so player development and marketing finally share one picture of what every dollar of reinvestment returns.

    Sent4,200
    Delivered4,061
    Wallet views2,840
    Redemptions61.2%
    Revenue$38,900
    Packaged for gaming & casino

    Free for every property. Built to scale with your floor.

    Every property gets the Visitors stage free: a branded wallet showcasing gaming, dining, lounges and amenities at no cost. From there, each tier unlocks the next stage of the lifecycle and everything beneath it. The platform tailors its tiers, features and pricing to your industry; these are the gaming & casino tiers.

    Stage 01 · Visitors
    Free for all
    $0 / mo · every property
    Attract: your branded wallet, live
    • Branded mobile wallet + custom QR
    • Gaming, dining, lounges & amenities showcased
    • Link shortener, events, galleries
    Start free
    + Stage 02 · Subscribers
    Valued Guest
    from $500 / mo
    Adds Excite: direct guest reach
    • SMS & email opt-in and messaging
    • Recipient lists & opt-in keywords
    • Help desk & bi-directional chat
    Talk to us
    Most resorts start here
    + Stage 03 · Customers
    High Roller
    from $2,000 / mo
    Adds Motivate: comps & redemption
    • Comps, dynamic vouchers & store credit
    • PoS redemption: web & mobile
    • Event tickets & campaign calendar
    Talk to us
    Best value
    + Stage 04 · Members
    All-In
    from $3,500 / mo
    Adds Reward: full player's club
    • Tiers, points & player's club
    • White-label domain + custom mobile app
    • API, webhooks, concierge SLA & support rep
    Talk to us

    A resort is many venues under one roof (a gaming floor, a hotel, several F&B outlets) so the gaming tier reflects that scale. Most properties begin with a walkthrough to map the right tier.

    Wallet enhances your stack; it doesn't replace it.

    Layer personalized guest engagement on top of the PMS, PoS and player-tracking systems already on property.

    Certified Solutions Partner: Agilysys

    See a guest's wallet come alive across your property.

    A 30-minute walkthrough built around your outlets, your comps, and your player base, skinned in your brand, not a generic demo.

    Request a walkthrough

    Your privacy choices

    We work with advertising partners (Meta, LinkedIn and Google) to measure and target our own ads. To do that we share limited information about your visit, such as pages viewed and advertising identifiers. California law calls this “sharing” for cross-context behavioral advertising, and you can turn it off below. Turning it off does not change how the site works, and we still measure our own traffic to run the service. We do not exchange your personal information for money.

    This is the control California law calls “Do Not Sell or Share My Personal Information.”